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    Dec 03, 2024  
2019-2020 Undergraduate Bulletin 
    
2019-2020 Undergraduate Bulletin [ARCHIVED BULLETIN]

Marketing Major


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Requirements for Marketing Major:


Business Core


The Business Core program provides a broad foundation in the five areas of accounting, economics, finance, management and marketing plus a working knowledge of quantitative methods and information systems. 

Business Core Requirements


Signature Learning  courses (with exemptions from the Quantitative Reasoning and Social Science requirements); ECON 101 or ECON 115; BUS 101; 131, 211, 213, 221, 240, 242, 246, 260, 301, 325, 390, 450; Math 120; Math 215. Students majoring or minoring in any area of business must earn at least a C- in BUS-101. If necessary, students may repeat BUS-101 to achieve this minimum. 

plus at least nine credit hours of electives outside Business.


Residence:


At least 12 hours in the major requirements must be taken in residence at Capital University, not including the Business Core.

Signature Learning Requirements (Accounting, Business Management, Financial Economics, Marketing Majors)


*See Signature Learning Pathways for a complete listing of applicable cognate courses.

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