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Nov 23, 2024
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2015-16 Undergraduate Bulletin [ARCHIVED BULLETIN]
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BUS 334 - Retail and Distribution Strategies(2)
A study of various channels of distribution including wholesalers and retailers. Focus will be placed on distribution strategies from the manufacturer’s perspective and retailing strategies from the retailer’s perspective. (Offered spring-odd years.) Prerequisite(s): BUS 131 or permission of instructor.
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