Marketing Major

Requirements for Marketing Major:

Business Core

The Business Core program provides a broad foundation in the five areas of accounting, economics, finance, management and marketing and a working knowledge of quantitative methods and information systems.

Business Core Requirements

Signature Learning courses (with exemptions from the Quantitative Reasoning and Social Science requirements); ECON 101 or ECON 115; BUS 101; 131, 201, 211, 213, 221, 240, 242, 246, 260, 325, 390, 450; Math 120; Math 215. Students majoring or minoring in any area of business must earn at least a C- in BUS-101. If necessary, students may repeat BUS-101 to achieve this minimum.

Major Requirements:

Residence:

At least 12 hours in the major requirements must be taken in residence at Capital University, not including the Business Core.

Signature Learning Requirements (Accounting, Business Management, Financial Economics, Marketing Majors)

First Year Seminar
Reading and Writing
Oral Communication
Ethics
Cultural Pluralism
Quantitative Reasoning - (Requirement fulfilled with Major)
Religion
Social Science - (Requirement fulfilled with Major)
Fine Arts
Natural Science (Students must take a minimum of six (6) credit hours of Natural Science and the laboratory science requirement) *
Humanities
Global Systems

See Signature Learning Pathways for a complete listing of applicable cognate courses.