May 06, 2024  
2017-2018 Undergraduate Bulletin 
    
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2017-2018 Undergraduate Bulletin [ARCHIVED BULLETIN]

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BUS 345 - Personal Selling and Sales Management

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A study of personal selling techniques and sales management techniques. Sales management techniques include sales planning and forecasting, recruiting, selecting, motivating, training, organizing, directing, controlling and evaluating the sales force.  (Offered fall-even years) Prerequisite(s): BUS 131  or permission of instructor. 


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