May 04, 2024  
2015-16 Undergraduate Bulletin 
    
2015-16 Undergraduate Bulletin [ARCHIVED BULLETIN]

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BUS 345 - Personal Selling and Sales Management

(2)
A study of personal selling techniques and sales management techniques. Sales management techniques include sales planning and forecasting, recruiting, selecting, motivating, training, organizing, directing, controlling and evaluating the sales force.  (Offered fall-odd years) Prerequisite(s): BUS 131  or permission of instructor. 



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